- Year
- 2025
- Industry
- Talent Agency
- Services
- Web DevelopmentCMS
The NPC Guild - Case Study
Overview
The NPC Guild represents talent across gaming, streaming, and entertainment. Their site needed to showcase a large, growing roster and feel like it belonged in the culture it represents, not a corporate agency template.
Challenge
A talent roster grows and changes constantly. The old site required a developer to add each new person, which meant the roster was always slightly out of date.
Approach
I built the site on top of a headless CMS so the team can add, update, or remove talent profiles without touching code. Design-wise, it leans into a dark, confident visual identity that matches the world the talent works in.
Outcome
The team publishes new talent the same day they sign them, and the site has become a real sales tool when pitching brands and partners.
Wyatt Weymouth
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